Federal Highway Giant Gantry
View from Shah Alam heading to KL / Mid Valley

Running along the Federal Highway, this static gantry billboard is positioned on the Shah Alam stretch where vehicles travel toward Kuala Lumpur and Mid Valley. The highway functions as a primary eastbound connector for commuters moving out of Shah Alam’s residential, industrial, and commercial zones into the city. With an estimated traffic volume of around 7.9 million vehicles per month, the site sits within a consistently used urban expressway environment.

The structure features a double-sided static billboard measuring 30ft (H) x 140ft (W), spanning across the roadway to address multiple traffic lanes. Its wide horizontal layout allows messages to be viewed sequentially as vehicles approach and pass through the gantry. As a static format, the display maintains a fixed creative throughout the campaign period, in line with traditional outdoor advertising practices used along major Selangor highways.