Positioned along Jalan Lapangan Terbang Subang, serving traffic from Subang toward Kuala Lumpur, this LED billboard provides digital advertising exposure on a busy Selangor commuter route. The screen measures 30ft (H) x 20ft (W) with a resolution of 864px (H) x 576px (W) and supports content in MPEG4, AVI, JPEG, and PNG formats. Advertisements run for 15 seconds across 10 slots per loop, with each loop lasting 2.5 minutes and repeated 24 times per hour, resulting in approximately 216–432 exposures daily. Operating from 7:00 AM to 11:00 PM, the display allows multiple advertisers to schedule content, offering structured and consistent visibility as part of the Selangor LED Billboard Advertising network.
The LED display faces the main traffic flow, allowing motorists to view digital content as they move toward KL. The surrounding area includes neighbourhoods, commercial zones, and access roads linked to Subang Skypark, contributing to a varied audience profile. As part of Selangor DOOH advertising, the screen supports dynamic scheduling and content updates, consistent with digital out-of-home formats used across major suburban routes.
Within the broader landscape of Selangor LED billboard advertising, this location serves as one of the digital points along a key connector route linking northern Petaling Jaya to major city-bound highways. The site functions as a stable platform for brands aiming to appear along a frequently travelled corridor, where visibility is shaped by the continuous flow of vehicles rather than peak-hour spikes. Its position on the LDP contributes to coverage within Selangor’s central road system, supporting campaigns that require consistent digital display presence across urban traffic routes.